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#Tim Cook

Expert

Saying ‘no’ can help your business thrive

Saying ‘no’ doesn’t come naturally to many, particularly when you have your own business. It’s often tempting to say ‘yes’ to every opportunity that comes your way, in an attempt to drive growth. But knowing when and what to say ‘no’ to, and how to be tactful about it, can actually make you a better […]

Lauren Fried · 2 min
Business Tech

New gen iPhone 5 frenzy hits fever pitch

Rumours have been swirling around on the internet for months now, but the day is finally here – Apple has unveiled two new iPhones.

Gina Baldassarre · 2 min
Devices

Apple launches next-gen MacBook Pro, Air and OS X

Good news for Apple fans came out of San Francisco over the weekend, with the company unveiling its new MacBook Air and MacBook Pro laptops, as well as the latest version of OS X Mountain Lion, which delivers iCloud integration and built- in social media functionality.

Claire Hibbit · 2 min
Locked

Apple doubles profits, as iPad and iPhone sales soar

Apple has announced yet another record-breaking quarter, doubling revenue and profits on the back of strong iPad and iPhone sales.

Lorna Brett · 2 min
Locked

Apple reports record-breaking iPad and Mac sales

Apple sold 11.12 million iPads and a record-breaking number of Mac computers in the last quarter, though its revenue and net profit failed to reach Wall Street analyst estimates, sending shares tumbling overnight.

Lorna Brett · 2 min
Locked

Apple launches iPhone 4S, not iPhone 5

Apple didn’t reveal its hotly-anticipated iPhone 5 overnight as widely expected, instead launching an updated, faster version of the iPhone 4.

Lorna Brett · 2 min