In January 2014, the Sydney tech start-up, Maestrano, launched with a mission; that mission was to help SME’s focus on their core business by reducing time spent on low-value administrative tasks. With cloud applications already renowned for their ability to provide cost-effective access to information and technology, Maestrano’s founding team sought to take things a […]
It’s an exciting time to be a small business involved in exporting. With the weaker AUD boosting Australia’s international competiveness in many industries outside of mining, and a host of new free trade agreements opening up entry into foreign markets, there are many great opportunities for small and medium-sized enterprises (SMEs) thinking about expanding overseas. […]
Inheritance can be a tricky business. You may have inherited a team you don’t get along with. You may be lacking some key resources for your job, or you may be struggling to get along with a difficult boss. Whatever your current role gave you, it’s time to stop feeling sorry and start working with […]
If you practice what you preach, you’re more likely to gain credibility as a business leader – whether that be with your staff or customers. After all – would you take fitness advice from a personal trainer who smokes; or would you take driving lessons from an instructor who has a string of driving offences? […]
Copyright In Australia, copyright protection is automatically granted to any original creations. This means that as soon as someone has created something original such as writing, music or artwork, they then become the copyright holder for the creation. As the copyright holder, you then own the rights to your creation, including the right to license […]
There comes a point when you can no longer go it alone. Forget flying solo. The time has come for your first hire, but there are so many considerations before you dive in. It’s early days for your business and you’re wondering if a new person is the growth you need. If it’s time for […]
The construction industry might not be the first thing that comes to mind when you think about online marketing, but the fact is more and more people are jumping on the Internet for all of their service and product needs, not just for retail, and any small business who wants to keep on growing in […]
The employment pendulum is on the swing again. With such low unemployment, companies are desperately looking to recruit, ideally the best, candidates. Employees, especially the most talented, have their pick of jobs and companies. So, what can small-business employers do to be chosen by their ideal candidates? Pay Of course, everyone knows it’s not all […]
The rules of branding have changed significantly since the dawn of the.com era. All organisations understand the importance of building an online reputation as they strive to win over new customers. Blogging is unquestionably one of the most effective ways for brands to position themselves. Experts have pointed out that brands that blog regularly generate […]
“This is a business, not a charity” – a phrase most of us, for one reason or another, have heard numerous times. Like the difference between good and evil, the former is driven by internal interests to make money, while the latter is driven by the needs of others to raise money. Their paths can […]
