#Relationship Management
5 ways for national companies to deliver customer service like the local store
Great customer service is crucial to any big company, as it both captures new business, as well as fosters existing relationships. However, often when larger companies increase their scale they are unable to maintain customer satisfaction as it is hard to streamline effective customer service and grow a business without the right tools. The key […]
Expert tips for getting the most from your graphic designer
Many businesses struggle to find the right visuals for their marketing campaign or website, even when they use professional graphic designers. This can be frustrating and although it may be tempting to blame the designer, the problem could be more to do with you…
Goal setting fundamentals for social media
Anna Cairo blogs about setting goals for social media use. “When it comes to social media, for the most part, businesses don’t set goals. They simply engage with a platform (because it’s free) and hope that success will come.”
DRPR launches PR Mentor for small business
Sydney-based PR agency Dennis Rutzou Public Relations (DRPR) is launching a new training and mentoring program for small businesses, PR Mentor, to kick off on Friday, 17 September.
To pay or not to pay for a pitch?
For as long as I have been in PR the debate has raged on should potential clients pay for pitches?