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#Pay Per Click

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Domain names: why securing the right online ‘real estate’ can position a business for success

While some domain names cost businesses as little as $19 to register for a two-year period, some are literally selling for tens of thousands of dollars in Australia. As a pure investment, domain names are possibly the greatest ROI opportunity that exists. What’s the value in a domain name? All domain names are not created equal. […]

Shaun McGowan · 2 min
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Does it pay to go with paid search?

Getting your business listed on search engines is no longer a question of why. Rather, it is a matter of what method and how soon. And knowing the difference between paying for placement (like pay-per- click via Google Adwords) and earning a good position organically (search engine optimisation) is key. Is one approach better than […]

Robelen Bajar · 2 min