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#Multichannel

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The line between e-commerce and physical retail has blurred (for the better)

Retailers are finally moving beyond the distinction of physical and e-commerce operations.

Brendan Maree · 2 min
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Too many contact options creates confusion

There are more ways than ever before to contact a company – phone, email, social media, face-to-face – yet poor coordination across these channels can lead to mixed messages for customers.

Gina Baldassarre · 2 min