#Mobile Advertising
Getting started with mobile customer acquisition
Roger Woodend delivers 10 tips for setting up an effective and targeted mobile strategy. “It’s important to ensure that mobile is capitalised on in order to secure sales in the short-term, while building long-term loyalty and customer engagement.”
The mobile guide to customer acquisition
Roger Woodend delivers tips for getting started with mobile customer acquisition. “Business owners & marketers tasked with developing a major mobile strategy for their company may feel overwhelmed at the perceived amount of planning, infrastructure & co-ordination, combined with the fact that competitors may be stealing a march on mobile prospects.”
Job cuts continue as economic crisis worsens
On the back of news that Pacific Brands will axe 1,850 jobs, phone companies Nokia and Vodafone and property developer Lend Lease have announced plans to shelve thousands of jobs, the latest companies to fall victim to the economic crisis. Lend Lease yesterday announced plans to cut 2,000 jobs worldwide, with 20 percent of the […]