Tag: Marketing Campaigns

40 percent of Australian businesses are successfully winning new customers through social networking activity, according to a new global survey from Regus, with over two-thirds reporting that marketing campaigns are less effective if they don’t feature a social media component.

Online marketing can be less expensive and more effective and accountable than traditional methods – Rebecca Spicer explores the benefits for SMEs, and the myriad options for getting the best results from e-marketing campaigns. Perhaps the most telling comment that came from research for this article was, “No-one can afford to brochure drop all of […]