By Garth Anesbury, Owner, Kwik Kopy Hilton As EOFY looms, it is important to use up your marketing budget to ensure you aren’t shortchanged next year. While you might have executed all of your marketing strategies, you still may have a little in the pot; perhaps squirreled away for emergencies or because you made cost-effective […]
Marketing may not be everyone’s forte and when you marry this with the need to pull purse strings tight, a marketing budget may be undercut and non-strategic. You might be surprised to find then that you can run a successful campaign with just $500.
With so many marketing channels in today’s mobile world, it can be tough to know how best to reach your target market. Here are six tips to help you choose the most effective medium.
High impact marketing doesn’t have to come with a huge price tag. With a bit of knowledge and an insight into your customers, you can successfully create a low budget marketing campaign that delivers for your business. Here are eight strategies for you to put into action.
One great way to stretch a small marketing budget is to find a marketing partner that can help you boost exposure for your products.
Here’s why online marketing should co-exist and complement every other marketing exercise you do in your business.
Easy to use and inexpensive to get started, the popularity of Facebook as a marketing channel for small businesses overseas continues to rise.
According to research conducted by WebVisible and Nielsen, reported by Marketing Charts, a large number of small businesses lack a visible online presence. The report indicates that although 63 percent of small business owners turn to the internet first for information, only 44 percent have a website, and half spend less than 10 percent of […]
The word has long been out. Blogging is an effective way of establishing a following on the web: fans, customers, suppliers, staff, and even competitors. For the novice among us, a blog is a type of journal that is published on the web which allows readers to comment, give feedback (good or bad) and share […]
So, you’ve got $5,000 to market your business, but how do you get the best ‘bang’ for your buck? Here are five marketing activities to help promote and grow your business. 1. BUILD YOUR ONLINE BUSINESS Amazingly, around 60 percent of SMEs are yet to have a convincing presence online. With millions of consumers daily […]
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