Tag: Kodak

Innovation without a market is like cooking a meal for one – you can still feel satisfied, even if no­ one else would eat it. But what happens when you start serving your cuisine du jour to others? The decision to innovate can be a difficult one, as innovation typically involves a longer ­term commitment of […]

In today’s fast-paced, ever-changing world of business, a company’s competitive advantage is no longer a ‘sure-thing’, a globally-recognised strategy expert has warned. Speaking at the World Business Forum in Sydney, last month, Rita McGrath, a professor at the Columbia Business School, explained that while sustainable competitive advantage has been a fixation of companies for decades, the […]