#International Markets
How to prepare for a trade show
Thousands of trade shows happen around the world every year; here’s how to find the right one for your business and make it worth your while. Trade shows remain a popular way to reach international markets, offering qualified foot traffic in a three-dimensional space. Businesses can also provide experiences for all five senses and interact […]
Keeping The Cash Export Cash Flow
Most SMEs would be familiar with cash flow issues, but exporters in particular need to understand how terms of payment and the time cost of money can affect business growth. Most SME exporters have less available security on their balance sheet, little no equity and find it difficult to get traditional funding from there finance […]
Export case study: Rod Sandison on Sentinel
Here’s a checklist of inspiration for aspiring exporters. Our collection of 50 favourite export case studies shows that there is no magic ingredient to making it on the world stage, but it certainly helps to get the basics right. Rod Sandison on Sentinel Exporting since: 2000 Key markets: Tanzania, Senegal, Zambia, Mali, the Philippines, Indonesia, Laos, […]