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#Handle Your Own Pr

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Old-school PR: it’s role in the social media era

As people become more familiar with social media, they can use this ‘free’ form of marketing to generate awareness for their business. I put ‘free’ in inverted commas because it does have a cost – your time. I’ve always said PR gives people in small businesses with limited marketing budgets the best bang for […]

Jules Brooke · 2 min
Advice

Get a handle on the GFC: How two entrepreneurs did

Your Friday Entrepreneur Fix this week features Handle Your Own PR founders Jules Brooke and Simone Heydon, who took the loss of clients during the GFC and turned the bad luck into a thriving new business.

Lorna Brett · 2 min