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What to consider when expanding your business into a new market

Look before you leap if you are considering expanding into a new market.

Russell Gray · 2 min
Digital

QR code mobile coupons: worth it?

QR codes have been widely used as a marketing tool and when used effectively, can add value to the consumer experience. Using the codes for mobile coupons may be one such way.

Stephanie Zillman · 2 min
Digital

Facebook: how frequently should I post?

Post infrequently and risk missing out on valuable exposure? Or post incessantly and risk irritating customers? How much is too much?

Kate Merryweather · 2 min
Entrepreneur

Old school vs new digital marketing

It wasn’t too long ago that ‘trends’ referred exclusively to what one would see in a fashion catalogue, and ‘hash tag’ was the disused key on a handset phone – is it a case of get-with-the-times, or die?

Stephanie Zillman · 2 min
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Locked

Expert advice on raising your brand’s profile

Question I’ve just started my own business selling natural horse care products. I manufacture them myself (at the moment) and am wondering what’s the best way to get them out there into the market and raise my brand profile, so I can grow my business? I usually sell them at horse shows and pony clubs […]

Camille H · 2 min
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Locked

Not so super returns this financial year

Superannuation funds are bracing themselves for poor end of financial year results due to the stockmarket volatility of the last seven months. The stockmarket has lost around 20 percent of its value since November 2007, erasing an estimated $50 billion value from super investments. Funds expect returns of between minus two to minus 13 percent. […]

Nukte O · 2 min
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Locked

Starting a business becomes the new Australian dream

With property prices on the rise, starting a business has become the new dream for many young Australians. And when it comes to the newbies on the block, franchising is in. Franchising is one of the fastest-growing sectors of the Australian economy, contributing 14 percent to GDP and employing more than 600,000 Australians, according to […]

Guest Author · 2 min
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Growth | Import | Export

Managing business assets with global credit insurance

Trade receivables management, protection and financing are becoming ever more complex in the age of mass customisation, intense competition and globalisation. The world of credit risk has many facets and events unfolding around the globe, with the US subprime market and fear of recession spreading, certainly have an impact on the Australian domestic market and […]

Guest Author · 2 min
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Growth | Import | Export

An Exporters guide to IP – Intellectual Property

Ideas may be free, but intellectual property should be valued and protected. Here's a guide to what to expect when you're trading in IP around the world. Protecting intellectual property (IP) is hard to get right. In a lot of cases there are businesses that never register trademarks or patent their great invention, only to […]

Guest Author · 2 min
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General

New Products: June 08

Mighty Mouse Compact and sleek, the Microsoft Mobile Memory Mouse 8000 is ideal for when you're on-the-go. The rechargeable mouse has 1GB of flash memory built into the receiver, so you can store and transfer files without carrying a separate flash drive and using up a USB port. Also, the five-button mouse comes with a […]

Guest Author · 2 min
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Growing

Packaged accounting software vs SaaS software

A growing number of businesses are forsaking packaged accounting software in favour of accessing it as a service over the world wide web. We investigate the benefits and improvements worth taking advantage of. When looking for a new accounting software package for his small business, Con Zeritris chose a relative newcomer to the accounting software […]

Guest Author · 2 min
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Growing

The benefits of VoIP

On everyone’s lips, VoIP is still a buzz word. But how much do you really know about it? If you’re looking to make the most of your communication processes, then read on. VoIP—what does it actually stand for? Most of us know Voice over Internet Protocol means calls are made over the internet, rather than […]

Guest Author · 2 min
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General

Changes to SME Finance

The changes to superannuation over the past two years have created an exciting opportunity for SME owners, even those nowhere near retirement age, giving them the ability to use their super to grow their business, control their premises and provide for a comfortable retirement all at the same time. Recent changes relevant to SMEs include […]

Guest Author · 2 min
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General

Do-it-yourself Superannuation

Small business owners are showing strong interest in managing their own money in saving for retirement and when no longer working full-time. Often, the management of their own self-managed super fund (SMSF) becomes their new ‘small business’ in retirement. Many businesspeople have been hesitant to start an SMSF because they have not known what is […]

Guest Author · 2 min
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General

Occupational health and safety obligations

Business owners, company directors, managers and supervisors all need to be aware of their occupational, health and safety (OHS) obligations. As the Federal Government begins a review of Australia's OHS legislation, we tell you everything you need to know to keep your staff safe. Under OHS legislation you are obliged to provide: · Safe premises […]

Guest Author · 2 min
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General

Planning for the new financial year

The start of a new financial year is always a good time to look at plans and activities that will help the business over the next 12 months. This year, planning will be even more important as businesses deal with a challenging economic environment, high interest rates, and low consumer confidence. Commentators and economists have […]

Guest Author · 2 min
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General

Selecting an accountant

Gavin Dixon says you shouldn't think of your accountant as the dentist, although, like the dentist, you shouldn't leave your visit too late. Your accountant isn't a person who inflicts pain with a calculator instead of a drill and should be avoided until a visit is absolutely necessary. Accountants are an important part of an […]

Guest Author · 2 min
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General

Selecting an accountant

Gavin Dixon says you shouldn't think of your accountant as the dentist, although, like the dentist, you shouldn't leave your visit too late. Your accountant isn't a person who inflicts pain with a calculator instead of a drill and should be avoided until a visit is absolutely necessary. Accountants are an important part of an […]

Guest Author · 2 min
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General

Australians unprepared for succession

Bill Hovey asks just how prepared are you for your exit and succession from the business? Each year, linchpin succession management undertakes a proprietary survey as part of a planned longitudinal study. The proprietary research undertaken over the past four years and other industry association research completed in the last 12 months provides some interesting […]

Guest Author · 2 min
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General

Tips for Getting Government Grants

With so many grants on offer, how do you pick the best one for you? "There are steps any business can take to determine if a particular government grant suits the organisation," says Adrian Chugg, business advisory manager at William Buck Business Advisors and Chartered Accountants. "No matter what type of funding appeals to your […]

Guest Author · 2 min
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Locked

New online resource for small businesses…myBRC.com.au

MYOB Australia is excited to announce the launch of myBRC.com.au, a free online resource for small business owners. myBRC, My Business Resource Centre, cuts through the internet clutter and helps business owners find useful, quality information, and tools and resources that can help them run their businesses better. “We live in an information driven society. […]

Guest Author · 2 min
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General

Part-time workers seek better balance 3:53pm 16.06.08

A report issued by the Productivity Commission reveals that part-time workers have increased to 29 percent of all jobs, up from 10 percent a decade ago, and most of them do it to balance family commitments. The report also predicted that the trend will continue will figures showing that for every part-time worker after a […]

Guest Author · 2 min
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Locked

50 Ways to make staff happy

No doubt about it, Australia has become an employees’ market. So how can you maintain a low staff turnover without blowing your budget? Here are 50 ways to create happy and loyal employees. 1. Salary One of the biggest employee motivators, pay is what attracts us to most new positions and encourages us to stay. […]

Guest Author · 2 min
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General

Advertorial: Getting the Project Sponsor You Need

If there is one common theme shared by virtually all of the 17,000 people who have participated in our project management workshops, it is their relationship, or lack of, with their project sponsor. The role of the project sponsor is critical in ensuring the success of business projects. Our research and experience has shown that […]

Guest Author · 2 min