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#Google Penguin

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How to spot a dodgy SEO agency

The impact of undertaking dodgy SEO shouldn’t be underestimated – it could cripple your business. Adopting what’s known as ‘black hat’ tactics may claim to offer your business short-term gains, but in actual fact run the risk of harming your business in the long-term. Website success today means following good ethical SEO practices, based on […]

Paul Carroll · 2 min
Digital

Why Google authorship should be your top priority

Google introduced authorship markup in 2011, but many small businesses have yet to understand its importance. If you’re still wondering what all the fuss is about, read on for some helpful pointers.

Kate Toon · 2 min
Digital

Predicting the next Google algorithm

Just when you think you’ve got your Search Engine Optimisation (SEO) tactics sorted, Google announce an algorithm change and you’re back to square one. So how can you stay on top?

Kate Toon · 2 min
Digital

What Google’s Penguin update means for your website

The Penguin update is one of the largest rolled out by Google and has devastated the rankings of many local SMBs caught using spammy techniques. Here’s a look at the basics of Penguin and what it means for your site.

Jim Stewart · 2 min