Can you make money on a Facebook page? It’s the question all SMBs weighing up the ROI of social media want the answer to. The good news is that Facebook can help you sell directly or indirectly – but to do so you need a solid strategy around your use of it.
Tough Mudder, an extreme events company, has found Facebook advertising is a cost-effective way to drive people to the business.
Many SMBs want to be on Facebook, but are unsure how to make it something more than status updates and image sharing. The answer differs from business to business, but there are a few definitive factors that must be considered when looking for ROI.
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