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#Email Marketing Advice

Digital

Seven ways to craft a clickable call to action

While structure, design and content are all essential elements within your email, they’re most powerful when used to complement and enhance the most important element – your call to action (CTA). Here’s how to create a killer CTA for your eMarketing.

Kristin Huddleston · 2 min
Digital

The shocking truth about email subject lines

A subject line’s the first thing email recipients look at when deciding whether or not to open your business’ e-marketing efforts, right? Wrong. It’s all about who sent the email.

Matthew Johnson · 2 min