Tag: Difference

In today’s connected world, brand advocacy is vital – have you got a strategy?

Today, it’s just not enough to be brilliant. People must know and remember that you are. For start-ups, that means a focus on creating a compelling brand right from the beginning.

Have you ever looked at a successful business and wondered what they are doing differently to you? There are a huge number of different factors that contribute to success, but one of the most important is effective marketing. There are a number of similar marketing principles that successful businesses follow, and you can implement them […]

Learning how to present your brand and leverage your brand identity with your customers are two of the keys to growing your business.