Building customer loyalty can be a challenge when getting a new business off the ground. The secret is to get to know your customers, find a way to relate to them and exceed their expectations at every turn. This will create positive word-of-mouth, and bring in more business for you. Here are some tips to […]
With exposure to a wider customer base, lower overheads, greater choice and more competitive prices, the benefits of online retailing are obvious. Online is the birth place for many emerging retailers while the bricks and mortar sector strive to ‘get with the game’. But it wasn’t always this clear. John Winning, CEO of Winning Group, […]
Customer service vs. chasing payments – it can be tough to get the balance right between keeping a customer happy and getting your bills paid on time. There are few things tougher for an SME than trying to collect overdue invoices from clients while also keeping them on-side. To ensure this process is made as […]
Customer service is a simple concept to grasp. Serve your customers well and they’ll come back, don’t serve them and they’ll go elsewhere. Despite the simplicity the latter is happening. Business is embracing self service to reduce overheads leaving frustrated customers to do all the work. I’m horrified that by 2017 it’s predicted two thirds […]
Today’s customer journey is increasingly fragmented and complex as consumers interact with brands offline and online across multiple channels. We might have a quick browse online during our lunch breaks, skim through Facebook on the commute home and have a casual glance at our iPads while watching TV. To add to this, customer expectations are […]
As tempting as it may at times be to simply ignore people who constantly complain or over react, the only way to overcome the issue is to tackle it head on.
While most start with a robust product roadmap and growth strategy, many don’t have a plan to evolve their approach to customer service…
Kick off the new financial year by discovering who your profitable customers are and gently shed the loss makers. Chris Ridd, managing director of small business accounting software provider Xero, explains how.
New consumer engagement figures have revealed that Australian consumers expect real-time help within 78 seconds when online.
With more and more boutique companies offering extremely high-quality service, your business must keep pace to remain competitive
