Tag · 2 stories
#Customer Focused Business
Growing ◆
How to create a customer centric culture
In today’s changing competitive environment, customer centricity is not aspirational – it’s essential. Achieving a genuinely customer centred organisation isn’t easy, but with the right strategic approach, tools and support, any business can get there, regardless of their size.
Guest Author · 2 min
Locked ◆
Customers buy for their reasons, not yours
Danielle MacInnis blogs about businesses that refuse to focus on what their customers need. “If you don’t engage they will by-pass you. It’s so easy for them to ignore – they can turn off the tv, delete the email and fast forward the podcast.”
Danielle MacInnis · 2 min