
Ashley Diffey
Safeguarding your SME: A guide to identity management
Allaying concerns about privacy and security is critical for organisations that want to survive and thrive.
Building a resilient future: Essential steps for Australian businesses
Many Australian organisations can mark down 2024 as the year that IT resilience was elevated from a technology to a whole-of-business and whole-of-customer-journey conversation.
The rise of personalised insurance in Australia
Australia's insurance sector is undergoing a significant transformation, moving away from traditional, low-interaction models towards a more personalised, high-touch approach.
The key to exchanging customer data for value
Customers are voting with their feet when it comes to brands’ data collection and handling practices – here’s how to deliver a trustworthy experience worth staying for
Identity cues that tell customers ‘this brand has a great digital experience’
Ashley Diffey explores how identity cues convey exceptional digital experiences to customers for a brand.
Australian businesses need a new way to verify trust
Data collection practices and a spate of breaches have forced a timely discussion of decentralised identity.
KYC sparks Aussie security upgrade
Risk-based assessment of login attempts is making security less obtrusive, altering user perceptions in the process, writes Ping Identity’s Ashley Diffey.
From Cookies to consent: Navigating data privacy in the age of personalisation
Stop sacrificing your privacy for a great online experience. Here's how to have both
Why properly securing your work-from-home staff requires ‘Zero Trust’
With working from home becoming the 'new normal' for many businesses, many IT administrators are finding that the corporate firewall is no longer as effective as it was before. One thing is clear- a new approach is needed to keep applications and data safe from cyberattacks. In the pre-COVID-19 world, organisations tended to have most […]