Yajush Gupta

This isn’t about preaching. It’s about nailing a story that hits your customers’ needs dead-on and pulls sales without trying. Here’s how to make it happen

Tariffs batter SMEs with pricey chaos, hiking costs and snarling supplies. Our expert says you can still grow—here’s how

Shani Taylor hit five figures in 30 days, then millions. In the second edition of Founder’s Playbook, she reveals buyer-focused strategies to scale fast.

Cash vanishes fast when you’re starting out. The trick to dodging that trap is simpler than you think—and it’s not about spending more

We’ve rounded up the top funding wins that are fuelling the growth of Australian businesses.

Job ads soared 5.1% in January 2025—biggest in years—but what’s fueling this sudden hiring spree?

This week on Founder Friday, we dive into the story of Lisa Jones, the mastermind behind SHE-com, and how she built a thriving 40,000-strong community of female e-commerce entrepreneurs.

SMEs face crushing 7% loan rates as tax deadlines loom. Cooling inflation could cut that to 6%, saving $500 yearly—here’s how

Come April 1, the ATO’s pushing shaky GST payers to go monthly. Could this be the fix your business needs?

95% of new products vanish. Don’t let yours be a ghost story. Here’s how to launch a product that wins and stands out