Gwilym Funnell

Gwilym Funnell

Gwilym Funnell

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Is the customer experience really becoming an AI experience?

In today’s highly competitive business environment, the customer experiences a brand delivers are its single biggest differentiator, outpacing even product, price and quality. In fact, Gartner found that 89 per cent of businesses compete mostly based on customer experience. This begs the question – what kinds of experiences keep consumers coming back? Today’s customers are… Continue reading Is the customer experience really becoming an AI experience?

Gwilym Funnell

Gwilym Funnell

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