Here’s a checklist of inspiration for aspiring exporters. Our collection of 50 favourite export case studies shows that there is no magic ingredient to making it on the world stage, but it certainly helps to get the basics right.
Compucat Research Pty Ltd
Exporting since: 1981
Key markets: North America, Europe, New Zealand.
Since it began exporting more than 20 years ago, information security specialists, Compucat Research have secured a piece of the export market in the US, UK, Canada, Europe, and New Zealand.
With a build local, deliver global objective, they are putting their team of 100 employees to work developing IT hardware and software with quality design, implementation, and integration. Compucat Research also provide communication systems for military, intelligence, and commercial environments.
Research is a must for the company, to ensure they select the most appropriate customer base before entering a target market. Their persistence and focus has also paid off, and Compucat Research’s first US customer sale was the largest sale in the company’s 25-year history.