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Jim’s Group franchise partners with LivingSocial

Australia’s largest franchise, Jims Group, has signed a partnership with LivingSocial to deliver deals on its various services to the daily dealers’ hyper-local, citywide and national audiences.

The first deal launched today is for Jim’s Cleaning division, offering a $49 Full House Clean (up to 3 rooms) normally valued at $150. Other Jim’s Group divisions to offer deals will follow with deep discounts on Jim’s Building maintenance, Jim’s Mowing and Garden Care, Jim’s Skip Bins, Jim’s Pool Care, Jim’s Test & Tag, Jim’s Trees and more.

Jim’s Group COO Richard Reid said the franchise hasn’t entered into the partnership lightly, having researched the market and selecting the best daily deals site to help build its business.

“By partnering with LivingSocial we are giving our 3200 franchises exposure to 1.5 million subscribers nationally.”

“One of the hardest parts of any business is generating leads. LivingSocial is a great vehicle for us to attract new customers and by offering the highest level of customer service, we will make sure our new customers come back again and again.”

LivingSocial ANZ CEO Colin Fabig believes Jim’s Group are a great fit for his company’s marketing model.

“LivingSocial offer a deal in multiple areas in each city daily as well as city wide and national deals offering the perfect platform for attracting new customers to franchises across Australia whilst promoting the brand nationally.”

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Lorna Brett

Lorna Brett

Lorna was Dynamic Business’ Social Web Editor in 2011/12. She’s a social media obsessed journalist, who has a passion for small business. Outside the 9 to 5, you’re likely to find her trawling the web for online bargains, perfecting her amateur photography skills or enjoying one too many cappucinos. You can follow her on <a href="https://twitter.com/#!/dynamicbusiness">Twitter @DynamicBusiness</a>

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