Home topics technology Managing Tech Managing Mobile broadband and your business Jules Rumsey October 26, 2009 Australia is on the verge of a wireless data revolution with mobile broadband already representing more than 90 percent of total broadband internet services in Australia. What does this mean for your business? The growth of wireless broadband services is set to continue, being expected to reach nearly 30 percent by the end of 2010. The HSPA-based 3G services offered by Australian mobile network operators have resulted in a significant burst of growth. So, what does this mean for your business? Broadband today: your options 3G mobile broadband is now available from all of the major operators in Australia. The major differences between the available services are coverage, performance and price. Since launching its NextG network, Telstra has led the race in terms of coverage and performance but Optus is rapidly closing the gap. VHA, the organisation resulting from the merger of Vodafone and Three, offers more aggressive pricing but is behind when it comes to coverage. 3G broadband is now more competitively priced than even entry level DSL. Coverage by the major network operators also rivals DSL: • Telstra offers 99% coverage with its Next G network • Optus offers 96% with its Yes G network. Aims to hit 98% by end the end of 2009 • Vodafone and Three to merge Australian operations to achieve 95% coverage VPN services meet your business needs VPN (Virtual Private Network) access is becoming the most