Home topics news Credit: Ivan Torres News News NZ pizza co pioneers BNPL with ‘Buy Now, Pay After Death’ option Yajush Gupta May 30, 2023 A New Zealand-based pizza company has recently made headlines with unveiling an unconventional payment system called “AfterLife Pay.” This innovative scheme allows customers to delay payment for their pizza orders until after their passing. Hell Pizza, known for its creative approach, introduced AfterLife Pay as a new way to embrace the “buy now, pay later” concept. According to reports, AfterLife Pay will be offered to a limited group of 666 individuals who are willing to enter into a legally binding agreement modifying their wills to defer payment until after their demise. While the idea may seem unusual at first, the company assures potential customers that there are no hidden fees or penalties associated with this payment plan. The CEO emphasizes that AfterLife Pay aims to address the growing issue of falling into debt traps caused by traditional “buy now, pay later” schemes. The company’s inspiration for AfterLife Pay stems from the prevalence of buy now, pay later programs in New Zealand. They have observed a concerning trend of individuals utilizing these schemes for essential items, even extending to indulgent treats like pizza. In response, the company wanted to provide a lighthearted solution that allows customers to enjoy their favourite food without immediate financial strain. While the AfterLife Pay system has generated curiosity, it has also raised concerns among New Zealand’s Consumer Protection Authorities. They have