Businesses need to be mobile friendly, Google says

By Maree Sorbello · 11 November 2011 · eCommerce

Businesses need to be mobile friendly, Google says

Google's Mobile Mandate: Are You Ready?

With online retail soaring 29% year-on-year, businesses must adapt to meet consumer demands. But what does Google's latest data mean for your mobile strategy?

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Summary

Google data released today shows 2011 will be the biggest year yet for online retail, with a 29 percent increase in shopping related searches year-on-year – and retailers need to think mobile to meet consumer demands.

Tags: Google retail figures, mCommerce, mobile commerce, mobile search figures, Online, online retail figures, online retailers, online shopping