Do you inspire loyalty in your customers?

Summary

Most mornings I buy my coffee from the same beachside café. While I order the same coffee every morning, the waiters never remember my order nor do they show me any hint of recognition. In contrast, in The Strand next to my city office, my local coffee shop greets me by name, brings me my […]

Tags: Brand, Customer, customer brand, Customer Service, Loyalty, Marketing, Recruitment, referral