Home ai-tools Ai Tools Ai Tools Scratchpad: AI-Powered Sales Productivity Tool Mazi January 3, 2026 Scratchpad is an AI-powered workspace designed to enhance sales productivity by streamlining CRM interactions, particularly for teams using Salesforce. By integrating a modern interface with AI-driven features, Scratchpad aims to reduce administrative tasks and improve data accuracy, allowing sales professionals to focus more on selling. Key Features Modern Salesforce Interface: Scratchpad offers a user-friendly interface that mirrors the Salesforce environment, providing sheets, notes, and a flexible workspace tailored for sales teams. AI-Powered Call Recorder and Notetaker: The platform automatically captures and transcribes customer conversations, facilitating seamless integration of call data into Salesforce records. AI Field Updates: Scratchpad’s AI analyzes customer interactions to automatically update Salesforce fields, ensuring real-time data accuracy. Deal and Account Agents: Similar to ChatGPT, these agents provide comprehensive insights for each deal, account, and contact, utilizing full history and context to assist sales teams. Custom Prompts and Prompt Insights: Users can build and manage custom prompts, with tools to track usage and performance over time, enhancing the effectiveness of AI interactions. Hygiene Monitor: This feature monitors CRM data quality and process adherence daily, offering quick resolutions to maintain data integrity. Integrations: Scratchpad integrates with tools like Zoom, Google Meet, Slack, Gmail, and Outlook, with support for Gong on Team and Enterprise plans. Who Is It For? Scratchpad is tailored for sales teams, sales leaders, revenue operations teams, and CRM administrators seeking to enhance CRM usability and data quality. Its features are particularly