Home topics technology technology-social-media Social Media Strategy Social Media How to network and get more followers on Twitter Mike Mrkic March 13, 2013 Twitter is a great way to communicate with customers but it’s just as useful for networking with other businesses, industry tastemakers and even potential investors. But how do you get their attention? Connecting with new people on social media isn’t that different from meeting them in real life. It pays to make a good first impression by being polite, friendly and enthusiastic – without coming across as a stalker. The difference is that you can’t simply walk across a room and introduce yourself on Twitter . Well, you can, but tweeting “Let’s do business YOLO ” to someone you’ve never met is likely to evoke a negative response or, in the worst case scenario, get you blocked. Your goal is to get that person interested enough to follow you. From that point on you’ve established a relationship and can approach them with a direct message (often referred to as a DM). Remember, it always pays to take sensitive conversations offline. Twitter is a public forum and people love to cyber-snoop on competitors and industry tastemakers. So how do you get someone important to follow you? It’s perfectly acceptable to introduce yourself to someone on Twitter but asking for a follow is a no-no for anyone over 20. It could work but you will be left with egg on your face if the person declines and have ruined