Which store strategy works best – clean or cluttered?
By Rhondalynn Korolak · 15 July 2011 · Hot Tips
By Rhondalynn Korolak · 15 July 2011 · Hot Tips
Retailers are ditching clutter for a cleaner look, but is it a recipe for disaster or a game-changer? Find out which store strategy reigns supreme and why it matters for your business.
For those of you who are in the retail industry, you may have noticed a recent trend to clean up in-store environments – reduce shelf heights, remove dense ends and dump bins, widen aisles etc. – in order to increase comfort and make the shopping experience less stressful for customers.