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Turn criticism into money

Criticism…who needs it! Well, you do, if you truly want to understand your customers, take the bad with the good, and spin it into gold. Here’s how.

Hear reason, or she’ll make you feel her.
– Benjamin Franklin

The quote above says it all: it’s best to learn your lessons the first time around, or those suckers will keep circling back in different (typically, more painful!) ways until you bow down. Criticism from those we love and trust is an easier pill to swallow…at least we know they have our best interest at heart. But what about when criticism comes raw, with no filters, and possibly no good intent? Is that any less valuable than constructive criticism? I used to think so, but then I learned better.

Before, I was one of those cats who would throw the baby out with the bathwater, and dismiss criticism when it came from someone acting like a jerk, or someone who’s own questionable behavior didn’t seem to position them particularly well to dole out advice. But you know when I got smart and upped my tolerance for—well, actually, thirst for—criticism?

…to read this article in full, visit leading US small business resource, Inc.

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