By Jessica Stanic · 6 March 2009 · Locked
A new survey reveals a stark divide in business optimism between men and women. But what's behind this worrying trend, and what does it mean for the future of small businesses?
A new survey commissioned by Westpac and conducted by TNS, has found that business women are less optimistic about the economic downturn that their male counterparts. The survey of financial decision makers in small and medium sized businesses found that 60 percent of women are less confident in their ability to successfully manage their business […]
Tags: Business Women, Cash Flow, Confidence, Economic Downturn, Managing Staff, Medium Sized Businesses, Small Businesses, Tns