Home featured tech-tuesday Image Credit: Slidebean on Unsplash Tech Tuesday Tech Tuesday Tech Tuesday: Marketing automation solutions for SMEs Yajush Gupta October 29, 2024 SMEs are turning to marketing automation to save time, improve customer engagement, and boost revenue. This Tech Tuesday, we spotlight top marketing automation solutions designed to streamline campaigns, nurture leads, and free up valuable hours for growing your business. Digibot Digibot is an AI-powered chatbot designed to revolutionise customer support by offering personalised, 24/7 assistance that integrates seamlessly with a business’s data. Utilising AI, Digibot provides instant, data-driven responses to customer inquiries, eliminating wait times and enhancing user engagement. Its scalable design ensures that whether a business receives a few or thousands of inquiries, Digibot can handle them all without compromising service quality. Digibot is set to disrupt the customer service industry, offering businesses in e-commerce, professional services, and beyond the ability to optimise operations, boost conversions, and reduce operational costs. Launched commercially in 2024, Digibot has become an invaluable tool for businesses looking to scale efficiently and provide exceptional customer experiences. impact.com’s impact.com’s partnership automation platform has democratised the ability of brands of all sizes to create an incremental revenue stream from partnerships without requiring additional headcount. It offers SME’s the ability to manage and scale affiliate, influencer, referral marketing and brand and publisher partnerships in one centralised platform, eliminating the need for cumbersome manual processes. It automates the complex processes involved in managing partnerships, from recruitment and contracting to payment, optimisation, and reporting, supporting

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